New Delhi: Former India captain MS Dhoni is one of the most popular cricketers across the globe and continues to remain one of the highest-valued celebrities in the country in terms of brand endorsements. Despite retiring from international cricket five years ago, Dhoni’s brand value has only gone up as he continues to make headlines.
The former India captain has achieved a remarkable feat as he has left behind the likes of Amitabh Bachchan and Shah Rukh Khan in an elite list of Indian celebrities with the most brand endorsement deals in 2024. As per a report by by TAM Media Research, a joint venture between USA’s Nielsen and UK’s Kantar, Dhoni is the Indian celebrity with the most brand endorsement deals in 2024 so far.
Dhoni, who is the face of some of the leading brands like Eurogrip Tyres, State Bank of India, Gulf Oil, Master Card and Lay’s, has signed an impressive 42 brand deals in the first half of 2024 which is more than any other celebrity in the country. Dhoni is followed by Amitabh Bachchan (41) and Shah Rukh Khan (34) in the elite list.
Virat Kohli at no.10
Team India superstar Virat Kohli, who is among the most valuable celebrities in the country, is surprisingly 10th on the list. Kohli has only 21 brand deals to his name in the first half of 2024. Former India captain Sourav Ganguly is ahead of Kohli with 24 brand deals this year, as per the report. Kareena Kapoor, Akshay Kumar, Kiara Advani and Ranveer Singh are the other Bollywood celebrities in top 10.
Former Indian cricket team captain MS Dhoni has surpassed the likes of Amitabh Bachchan and Shah Rukh Khan to emerge as India’s most valued celebrity in terms of brand endorsements in 2024. Cricket Sports News: Latest Cricket News, Cricket Live Score, Sports Breaking News from Sports Today