Mumbai: Heartthrob Ranbir Kapoor who has long been known for his charismatic roles on-screen has long stayed away from the chaotic world of social media. While his wife and accomplished actress, Alia Bhatt, is quite active on Instagram, Ranbir has often shared in interviews that he enjoys the peace of mind that comes from not investing his time and energy into the likes and comments of social media.
Now, here’s some surprising news for his fans; the beloved actor has made his debut on Instagram! Many of his followers will be excited to catch a glimpse into his life through his social media account. However, there’s a twist — Ranbir isn’t here just for the usual updates; he’s using his Instagram to tell the story of and introduce us to his new lifestyle brand, ARKS.
Ranbir Kapoor had previously shared his entrepreneurial vision on Nikhil Kamath’s podcast. Talking about the brand, the actor said, “I have been talking about it for many years, around 10 years. I have always been a sneakerhead, into basketball, baseball, and many other sports, I used to travel a lot too. So I am very passionate about it but I am very scared because I don’t know India as well as I should. I don’t know the market. I always questioned how we don’t have something like ZARA or H&M in India, we have such a huge consumer market. So yes, I am planning to start a brand, I have been working on it for a couple of years. It’s a lifestyle brand — essentials.”
So, yes, Ranbir Kapoor is all set to venture into entrepreneurship with his lifestyle brand, ARKS. He recently shared pictures related to the brand on the official ARKS Instagram account, giving his fans a glimpse into this exciting new chapter of his career.
Ranbir Kapoor’s brand ARKS
Ranbir Kapoor launched his lifestyle brand ARKS on his 42nd birthday in September. In September, the brand ARKS was officially announced through a captivating visual narrative featuring Ranbir Kapoor. The video depicts the actor lounging on the grass, gazing at the sky, and envisioning the brand’s logo and core philosophy, setting the tone for his new venture.
The first post appeared on the Instagram page, ARKS on September 28, Ranbir Kapoor’s Birthday with the caption, “Meet the founder. He’s not on social media.”
On November 2, He shared a short Instagram video with the caption, “Unboxing soon.”
He recently shared photos with the team behind his new venture, showing the hard work and dedication behind ARKS. The official ARKS Instagram account posted new pictures on Wednesday, November 13, captioned “Team.”
The images show Ranbir with his team, including Abhinav Verma, ARKS’ co-founder and CEO, and stylist Usaamah Siddique, who has styled him on various occasions. In the photos, Ranbir looks stylish in a white henley shirt and blue denim jeans, while working with his team to plan and create a mood board for ARKS.
The brand aims to provide stylish, essential pieces that reflect Ranbir’s taste and lifestyle. Ranbir Kapoor’s debut on Instagram marks the beginning of a new chapter not only in his career but in his journey as a business owner. With ARKS, the actor hopes to create a brand that resonates with his love for fashion, sports, and modern lifestyle.
Ranbir’s wife, Alia’s fashion brand, ‘Ed-e-Mamma,’ has been a part of the fashion industry since 2020.
On the work front, Ranbir Kapoor is set to appear in Nitesh Tiwari’s Ramayana Parts 1 and 2. He also has Sanjay Leela Bhansali’s Love & War, where he will star alongside his wife, Alia Bhatt and Vicky Kaushal.
Ranbir Kapoor, the heartthrob of Bollywood, is stepping into the world of entrepreneurship with his lifestyle brand, ARKS. The actor, who has largely stayed away from social media, recently debuted on Instagram to share exciting updates about his new venture, ARKS. Fashion Lifestyle News -Fashion Trends, Beauty Tips, Celebrity Party News, Relationship advice, Travel and Food Tips
