New Delhi: Reliance Industries (RIL), country’s largest company, in terms of market capitalisation, has secured second position in the world in the FutureBrand Index 2024. The Mukesh Ambani-led company jumped 11 places and in the latest ranking. The Oil-to-retail conglomerate has left behind international big brands like Apple, Nike, Walt Disney, Netflix, Microsoft, Intel and Toyota. Samsung was placed first in the coveted list.
The FutureBrand Index releases the list by exploring how the world’s top 100 companies unite purpose and experience. It focuses on a brand’s global image and strategic development rather than traditional financial performance for the rankings. It interacts with more than 3,000 informed professionals who have knowledge of at least 7 companies in the PwC Top 100 before deciding on the rankings.
FutureBrand Index Methodology and Global Brand Ranking
The FutureBrand Index 2024 considers the brands as successful ones which continuously evolve by understanding the changing consumer preferences, technology and market conditions. The report states that successful brands are able to adapt over time while maintaining their identity, thereby ensuring their continued success.
Reliance Industries has become the first company in India to achieve such a high ranking in the FutureBrand Index. This success not only reflects Reliance’s strong market hold, but also proves its ability for strategic development and innovation.
Samsung has been placed first in the global ranking of FutureBrand Index 2024, while Apple was ranked third, Nike fourth and Walt Disney was fifth.
“The key to becoming a future brand is balancing purpose with experience. Over the last decade, the most successful brands either adapted to market changes or doubled down on what made them great. Purpose-driven leadership, innovation, and building strong emotional connections with customers are essential for long-term growth,” FutureBrand Index stated.
Reliance Industries achieved a remarkable second-place ranking in the FutureBrand Index 2024, surpassing major global brands like Apple and Nike. This achievement highlights Reliance’s strategic development, innovation, and ability to adapt to evolving consumer preferences. Biz News Business News – Personal Finance News, Share Market News, BSE/NSE News, Stock Exchange News Today
